Sunday, April 26, 2009

Greatness

Trudging onto an 8am A-Train on a beautiful (re: above 40 degree) spring morning only to face the prospect of wanting to commit suicide for the next 9 hours can put a damper on any one's day.

But once in a while you come across a gem to put a smile on your face. Courtesy of nougatiest, peanuttiest, chocolate bar out there: Snickers. And it's new language: Snacklish.

The company's ads (via agency TBWA\Chiat\Day) are pure New York City sub-terrestrial perfection. Anyone who has ridden the subway has also seen the multitudes of ads. It's a smorgasbord of ways to improve your life. Enlist in this college. Partake in that medical study (Are Painkillers a problem for you?). Have this procedure done to you. And so on. It's like the Metropolitan Transit Authority (MTA) sold their soul...and still came up $1.2 billion short of the needed operating budget.

Like this ad for random college #1.
Off the top of my head there are ads for: Monroe College, Mercy College, Borough of Manhattan Community College, John Jay College of Criminal Justice, NYU School of Continuing Studies, etc...

Then there's this:
Hilarious.
These ads are barely clever, not particularly witty, and feel like they could have been created by any 14 year old kid. But I'll be damned if these aren't some of the funniest things I've seen. They're puns. The best and funniest literary device available. Hungerectomy? Shit man hysterectomies aren't even something to laugh about. But I did. Out loud.

If you do decide to leave this venerable website and google more ads, you'll find a variety of other ill-informed individuals (bloggers) taking offense to these ads. They can go eat a dick. They're obviously not from New York and can't appreciate the genius of an ad like this:
At least the Times can appreciate it. Don't get it? If not, you're not a NYC straphanger. It is a lampoon of this:The ubiquitous Dr. Zizmor ads for better skin and facial complex. Available for viewing on any 4,5,6,A,C,E,B,D,F,V, 1,2,3,N,R,Q,W, or L train. Maybe on the J,Z, M (ha, the Jizzz-'em train line) and G trains too. But I don't fuck with trains that go to Brooklyn. Jizz-'em train, that has to be made into some sort of sexual deviance. Kind of like Angry Dragon or Donkey Punch.

This guy promises better skin w/out surgery or botox or whatever. You can't see it in this ad, but he also allows for walk-in consultations with no money down and he accepts most credit cards.

So my question is, how is this guy still in business. This has to be scam, right? Doctor's don't advertise. Only sketch-holes who want to smear their baby juice on unsuspecting faces advertise...on subways no less. Anyways, here's a NY Times article on "the new Gatsby" Dr. Zizmor. Legend has it that his face appears in every 5th subway car.

Even the TV ad is hilarious. I'm still laughing.

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